How can Social benefit our brand?

What can social do for me?Time and time again, we are presented the question how can Social Media help my business? At the end of the day, a business is looking for increased revenue to help them succeed. They lay the framework for a great product, customer service, and empower their employees to carry this message out to their customers. It is these things that Social Media can convey to your customers in a real time manner; what once could only be done with face-to-face interaction, marketing campaigns, direct mail, e-mail etc., can now be done in an “immediate gratification” approach.

 So what does that all mean? Here are some more specifics of what Social Media can bring to the table: Continue reading

Save your brand, keep the humanity.

The Human Brain is a machine, not a computer

When we think social media, a connected, online interaction immediately ensues. Whether it is from your desktop, your laptop, your smartphone, or your net connected sunglasses, it is a machine allowing us to connect socially. Continue reading

What is social?

Social is a lot of things; an interconnected hub of mass communication, a means to update your friends on school progress, an internet TV service, and your megaphone to shout to the world. In this video we try to convey that message; it isn’t about the statistics, and it isn’t about which networks are used; the statement is clear: social is here to stay, and your brand should be worried about when and how you will get there.